The experts play-book for creating killer web and mobile products.

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GROWtalks Vancouver was an amazing day of learning. Thanks so much to our sponsors: BCIC and Dentons.

Check out the slides from the show here:

GROWtalks is a one day conference focused on how to create simple, actionable metrics, and use them to make better product and marketing decisions. Industry experts will share actionable advice on how to improve design, product strategy, customer development, user acquisition, conversion optimization, and more. See Agenda.


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Thursday, January 30

Mark Relph130x130


Mark Relph, EIR - GROWlab

Mark is a technology evangelist, experienced business leader, team builder and Microsoft veteran. His 20 year track record in tech includes executive leadership, technology evangelism, marketing, sales, business development and product management. Mark most recently ran Silicon Valley VC and startup engagement for Microsoft. Since leaving Microsoft, Mark has been advising and consulting with startups. He has deep roots in the Canadian tech community and is currently EIR at Growlab, the leading startup accelerator in Vancouver, BC.


Create a Dead Simple Process for Building Great Product

Michael Tippett, Director, New Products - Hootsuite

Michael Tippett is a two time Emmy nominee and has been a successful entrepreneur for almost two decades. He founded and managed several startups in New York and Vancouver. In 2005 he founded, ran and sold Nowpublic, which was named one of the top five most useful new sites on the web by The Guardian and Time magazine named it one of the Top 50 Websites for 2007. Michael also ran the GrowLab Accelerator in 2011.

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Content that Converts: Win Leads and Influence People

Lisa Manfield, Director of Content - Strutta

Lisa Manfield is Director of Content at Strutta, where she oversees the creation of dynamic, multi-channel digital content designed to increase brand awareness, boost customer engagement and generate sales leads. She has also implemented award-winning content strategies for digital media brands including and, and teaches Writing and Editing for the Web in SFU’s Writing and Communications program.


Designing with Data to Drive New Users

Stew Langille, CEO -

Stew Langille is the CEO and Co-Founder of Visually, the world's marketplace for visual content, and a serial entrepreneur. Langille helped unleash the power of visual storytelling and infographics while VP of Marketing at, and subsequently, Director of Marketing for Intuit's Personal Finance Group. Today he is bringing the same concepts to new visual formats like video, presentations and interactives, while continuing to push the boundaries of how visual content can improve and sharpen storytelling. Visually's marketplace serves as a critical global hub matching Fortune 500 brands, startups and publishers with the world's best creative talent. Langille was also CMO at iKobo, a pioneer in online money transfer and currently serves as an advisor to 500 Startups.


Conversion Optimization

Chris Goward, CEO + Founder - WiderFunnel

Chris Goward founded WiderFunnel with the belief that digital agencies should prove their value. He’s developed conversion rate optimization strategies for clients like Google, Electronic Arts, & SAP. He's the brains behind the LIFT™ and Kaizen™ methods and speaks worldwide to evangelize how marketers should optimize their marketing to maximize leads, sales and profit. He authored, "You Should Test That," which redefines CRO and shows how to create dramatic business improvements.


Networking Break


Level Up your Engagement - Insider tips from a mobile games leader

Derek Yip, Product Team Lead - A Thinking Ape

Derek Yip is the Product Team Lead at A Thinking Ape, specializing in designing engaging and top grossing social games.   Currently hard at work designing the next mobile game phenomenon, he is also trying to train his dog to become a world class poker player.


Grow Like an Olympian, Know What Fast Really Means

Brian Krausz, Engineer - Facebook

Brian founded GazeHawk, a Y Combinator startup building eye tracking technology. In 2012 his startup was talent acquired by Facebook. Since joining Facebook, he has worked on all levels of the stack: from JS frameworks and applications, to iOS, to server performance.

5:30pm - Morrissey Pub, 1227 Granville St

Happy Hour hosted by Unbounce

The Venue


800 Robson Street
Vancouver, BC V6Z 3B7


GROWtalks Vancouver will be hosted at UBC Robson Square. 800 Robson St, Vancouver, BC V6Z 3B7